@article{palomino-tamayo_romero capcha_2026,  title={The effect of organizational inertia on the adoption of big data analytics},  volume={66},  ISSN={0034-7590},  url={https://doi.org/10.1108/RAE-02-2026-0008},  DOI={10.1108/RAE-02-2026-0008},  number={1},  journal={Revista de Administração de Empresas},  publisher={Fundação Getulio Vargas, Escola de Administração de Empresas de S.Paulo},  author={Palomino-Tamayo, Walter and Romero Capcha, Ernie},  year={2026},  pages={e2026003} }