@article{donato_farina_donaire_santos_2017,  title={VALUE CO-CREATION AND SOCIAL NETWORK ANALYSIS ON A NETWORK ENGAGEMENT PLATFORM},  volume={18},  ISSN={1678-6971},  url={https://doi.org/10.1590/1678-69712017/administracao.v18n5p63-91},  DOI={10.1590/1678-69712017/administracao.v18n5p63-91},  number={5},  journal={RAM. Revista de Administração Mackenzie},  publisher={Editora Mackenzie; Universidade Presbiteriana Mackenzie},  author={DONATO, HELLEN CLAUDIA and FARINA, MILTON CARLOS and DONAIRE, DENIS and SANTOS, ISABEL CRISTINA DOS},  year={2017},  month={Sep},  pages={63–91} }