This article discusses the possible legalization of gambling in brazil from a rational approach on regulatory objectives to be pursued. First, the main arguments that are used for legalizing the games in Brazil are analyzed. Next, the authors identify and establish the potential costs and benefits that specialized literature associates with certain types of games. Variables and elements currently on the outskirts of debate and that the authors consider important for the reflection of different lines of action to regulate gambling will be discussed. Also, this article will bring forward a more detailed analysis of important variables for sector. The aim of this paper is to point the debate on gambling in Brazil towards a direction that will make this economic activity viable.
Regulation; Gambling games; Cost-benefit analysis; pathological gamblers; Regulatory alternatives