THE TECHNODISCOURSE OF SCIENTIFIC DISSEMINATION: RHETORICAL RELATIONS AND NON-LINEAR READING IN HYPERLINKS OF DIGITAL NEWS

GLÜCK, Eduardo Paré; IRACET, Êrica Ehlers; GIERING, Maria Eduarda

Eduardo Paré GLÜCK

Universidade do Vale do Rio dos Sinos (UNISINOS). Programa de Pós-Graduação em Linguística Aplicada. Campus São Leopoldo. São Leopoldo - RS - Brazil. eduardogluck@gmail.com.

https://orcid.org/0000-0001-5032-9582

Êrica Ehlers IRACET

Universidade do Vale do Rio dos Sinos (UNISINOS). Programa de Pós-Graduação em Linguística Aplicada. Campus São Leopoldo. São Leopoldo - RS - Brazil. ericairacet@gmail.com

https://orcid.org/0000-0003-1392-8505

Maria Eduarda GIERING

Universidade do Vale do Rio dos Sinos (UNISINOS). Programa de Pós-Graduação em Linguística Aplicada. Campus São Leopoldo. São Leopoldo - RS - Brazil. eduardag@unisinos.br.

https://orcid.org/0000-0001-8098-4238

Hyperlink (Language mark of the node)	Visual Non-linear Reading	Syntagmatic Non-linear Reading	Enunciative Non-linear Reading	Discursive Non-linear Reading
Artigo	Hyperlink highlighted in bold and underlined in the third sentence.	This mark serves as the nucleus of the adverbial adjunct of place in the syntagmatic axis of the period.	Enunciative instance is made non-linear for authors of the scientific article Evidence of a Sub-Saturn around EPIC 211945201, Abhijit Chakraborty, Arpita Roy, Rishikesh Sharma, Suvrath Mahadevan, Priyanka Chaturvedi, Neelam J. S. S. V Prasad, and B. G. Anandarao.	It leads to a scientific summary on the website of The Astronomical Journal.
The Astronomical Journal	Hyperlink highlighted in bold and underlined in the third sentence.	This mark serves as the nucleus of the adverbial adjunct of place in the syntagmatic axis of the period.	Enunciative instance is made non-linear for authors of the scientific article Evidence of a Sub-Saturn around EPIC 211945201, Abhijit Chakraborty, Arpita Roy, Rishikesh Sharma, Suvrath Mahadevan, Priyanka Chaturvedi, Neelam J. S. S. V Prasad, and B. G. Anandarao	It refers to a scientific summary on the website of The Astronomical Journal.
NASA	Hyperlink highlighted in bold and underlined in the fourth sentence.	This mark serves as the nucleus of the subject on the syntagmatic axis of the period.	Enunciative instance is made non-linear for Galileu’s journalist André Jorge de Oliveira.	It leads to a digital news on Galileu magazine website.
sub-Saturno	Hyperlink highlighted in bold and underlined in the eighth sentence.	This mark serves as the nucleus of the predicative of the direct object in the syntagmatic axis of the period.	Enunciative instance is made non-linear for Galileu’s journalist Humberto Abdo.	It leads to a digital news on Galileu magazine website.
Rússia	Hyperlink highlighted in bold and underlined in the twelfth sentence.	This mark serves as the nucleus of the adnominal adjunct in the syntagmatic axis of the period.	Enunciative instance is made non-linear for Galileu’s journalist Marilia Marasciulo.	It leads to a digital news on Galileu magazine website.
Marte	Hyperlink highlighted in bold and underlined in the thirteenth sentence.	This mark serves as the nucleus of the adnominal adjunct in the syntagmatic axis of the period.	Enunciative instance is made non-linear for Galileu’s journalist Humberto Abdo.	It leads to a digital news on Galileu magazine website.

Hyperlink	Rhetorical relationship	Rhetorical relationship effect
Artigo	Evidence	Reading the scientific summary published on The Astronomical Journal website increases the readwriter’s acceptance of what is reported in N¹⁶. In this case, the textual producer considered it necessary to lead to the study that supported Galileu’s digital news, disseminating the findings about the exoplanet.
The Astronomical Journal	Evidence	Reading the scientific summary published on The Astronomical Journal website increases the readwriter’s acceptance of what is reported in N. In this case, the textual producer considered it necessary to lead to the study that supported Galileu’s digital news, disseminating the findings about the exoplanet. This is the same link as the Artigo hyperlink.
NASA	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to facilitate the understanding of what NASA is, the textual producer considered it necessary to lead to another digital news within the Galileu magazine’s own website, which elucidates what NASA is and what it develops.
Sub-Saturno	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to improve the understanding of EPIC 211945201b, which was classified as sub-Saturno, the textual producer presents, with the hyperlink, supplementary information about the planet Saturn, by means of a digital news on the Galileu’s website.
Rússia	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to bring curiosities about Russia, the textual producer considered it necessary to lead to another digital news from Galileu’s website, which shows some peculiarities of the country for the readwriter.
Marte	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to facilitate understanding about the planet Mars, the textual producer considered it necessary to take another digital news on Galileu’s website, to show the characteristics of the planet to the readwriter.

Hyperlink (Language mark of the node)	Visual Non-linear Reading	Syntagmatic Non-linear Reading	Enunciative Non-linear Reading	Discursive Non-linear Reading
cerca de 99 milhões de anos	Hyperlink underlined and in red in the third sentence.	This mark serves as the nucleus of the adnominal adjunct nucleus in the syntagmatic axis of the period.	Enunciative instance is made non-linear for authors of the scientific article The earliest direct evidence of frogs in wet tropical forests from Cretaceous Burmese amber, Lida Xing, Edward L. Stanley, Ming Bai and David C. Blackburn.	It leads to a scientific article on the website of Scientific Reports.
Aracnídeos	Hyperlink underlined and in red in the thirteenth sentence.	This mark serves as the nucleus of the adnominal adjunct nucleus in the syntagmatic axis of the period.	Enunciative instance is made non-linear for Veja’s editorial team.	It leads to a digital news on Superinteressante magazine website.
Pássaros	Hyperlink underlined and in red in the thirteenth sentence.	This mark serves as the nucleus of the adnominal adjunct nucleus in the syntagmatic axis of the period.	Enunciative instance is made non-linear for Superinteressante’s journalist Lucas Baranyi.	It leads to a digital news on Superinteressante magazine website.
Formigas	Hyperlink underlined and in red in the thirteenth sentence.	This mark serves as the nucleus of the adnominal adjunct nucleus in the syntagmatic axis of the period.	Enunciative instance is made non-linear for Superinteressante’s editorial team.	It leads to a digital news on Superinteressante magazine website.
Cauda de dinossauro cheia de penas	Hyperlink underlined and in red in the fourteenth sentence.	This mark serves as the nucleus of the direct object in the syntagmatic axis of the period.	Enunciative instance is made non-linear for Superinteressante’s journalist Lucas Baranyi Helô D’Angelo.	It leads to a digital news on Superinteressante magazine website.
Morphosource	Hyperlink underlined and in red in the fifteenth sentence.	This mark serves as the nucleus of the adverbial adjunct of place in the syntagmatic axis of the period.	Enunciative instance is made non-linear for China Institute of Paleontology, Dexu Institute of Palaeontology.	It leads to scientific articles on the website of Morphosource.

Hyperlink	Rhetorical relationship	Rhetorical relationship effect
Cerca de 99 milhões de anos	Evidence	Reading the scientific article published on Scientific Reports website increases the readwriter’s acceptance of what is reported in N. In this case, the textual producer considered it necessary, as evidence, to take the study that supported the digital news of Superinteressante, in order to disseminate the findings about the frogs.
Aracnídeos	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to facilitate the understanding that the sap of trees is an excellent friend of archaeologists, information said in the article, the textual producer producer considered it necessary to refer to a digital news on Veja’s website to inform about the oldest spider fossil.
Pássaros	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to facilitate the understanding that the sap of trees is an excellent friend of archaeologists, information present in the article, the textual producer considered it necessary to conduct a digital news on the website of the magazine Superinteressante itself, to clarify the bird fossil with 99 million years.
Formigas	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, in order to facilitate the understanding about the life of ants, the textual producer considered it necessary to conduct to a digital news on the website of the magazine Superinteressante, which informs the function of ants in the nature.
Cauda de dinossauro cheia de penas	Background	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to facilitate the understanding that the sap of trees is an excellent friend of archaeologists, information present in the article, the textual producer considered it necessary to take a digital news on the website of the magazine Superinteressante itself, to inform more about the dinosaur found, which had feathers.
Morphosource	Evidence	Reading the target text (S) increases the readwriter’s ability to understand N. In this case, to detail the Amber Specimens project, the textual producer considered it necessary to take it, by means of the Morphosource website.

[TFN1001] Source: Authors’ elaboration.

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THE TECHNODISCOURSE OF SCIENTIFIC DISSEMINATION: RHETORICAL RELATIONS AND NON-LINEAR READING IN HYPERLINKS OF DIGITAL NEWS

ABSTRACT