Abstract
This work uses historiography to analyze how the US foreign aid supported the creation of UFBA School of Administration. The FGV’s São Paulo School of Business Administration (EAESP) contributed in the initiative, and was considered as the disseminator of the American model for schools of administration in Brazil. After reading the documents produced by the American mission in Bahia, as well as other historical sources, especially the book on Bahia’s school of administration’s history (SANTOS, BARRETO and BARRETO, 2009) we concluded that the American strategy faced many obstacles. The missionaries were not aware of the idiosyncratic structures in Brazilian universities. They also had to deal with the local interests towards a program that had different characteristics from the EAESP’s model experienced before, especially the characteristics of a Bachelor’s degree in public administration and the role of the Brazilian state in regulating education and economy.
Keywords:
Americanism; Management & Cold War; Management history