Evolutionary psychology is a science that endeavors to understand the human mind (cultural, social, historical) as a product of biological and evolutionary processes. Memetics is an incipient theory that views cultural information and traditions as sets of ideas that reproduce themselves within the human brain. The article introduces these two new approaches and explores how they intend to contribute to the integration of the biological and social sciences.
neo-Darwinism; evolutionary psychology; memetics; social sciences; natural sciences