The objective of this essay to analyze the proposal of Rural Financial under responsibility of the Post-Graduates College for the formation of Service Providers as Development Managers under a working-learning constructive methodology. On the other hand, to discuss some aspects of planning and evaluation related with the business plan and the definition of strategic plan; finally, to propose some aspects for the integral preparation of development managers that contributes with the Mexican Development Plan, providing funding and support for rural farmers.
Development managers; Working and learning; Strategic project