Abstract
The paper aims to investigate the appropriations of different musical genres by militants of the Brazilian radical right. To this end, we analyzed videos calling for popular demonstrations on March 15, 2020. We propose two sets of discussions: 1) the role of musical genres as social constructions whose affective relationships constitute experiences and 2) disputes over the concept of culture popular articulating expensive debates to Cultural Studies to discussions about distinction and cultural capital by Bourdieu (2007). It is concluded that rock and classical music have been used to build the political narratives of these political groups, in appropriations that materialize feelings associated with nationalism and conservatism.
Keywords
communication and music; policy; musical genres; affect; conservatism