Abstract
This article analyzes the strategies of political participation of the social movement for the democratization of the media throughout the New Republic in Brazil. The hypothesis presented is that at least five strategies were part of the discourse of movement in this period. At first, the attempt to influence the Constituent Assembly (1987-88). Then the institutionalization of the agenda through the creation of the National Forum for Democratization of Communication, FNDC, in Portuguese, in 1991. Third, the holding of the National Communication Conference, Confecom, in 2009. As a fourth strategy, the organization of communication vehicles in particular on the internet. Finally, the mobilization around the Popular Initiative Project of Electronic Social Media in 2013. In addition to reviewing the relevant literature, the survey collected documentary and press sources. The article argues that each of these strategies came from the constraints and opportunities imposed by the political conjuncture.
Keywords
Political Participation; Social movements; Democratization of the Media; National Communication Conference; Constitution of 1988