Acessibilidade / Reportar erro

Cyborg-manager: the post-human manager metaphor

This paper aims to present the cyborg-manager metaphor as a useful analytical "tool" to understand the recent changes that have taken place in employment relationships. We take as point of departure the redirection of the "social" concept, which considers human coexistence as consisting of material elements. The boundaries that established the division between humans and non-humans are no longer very clear, because materials are indispensable elements for action and performance of activities at work. We argue that extending the analytical scope to include the participation of non-humans in management activities, enables a comprehension of some phenomena that arise in the workplace, particularly those related to new technologies. We conclude that employment relationships analysis through the cyborg-manager metaphor allows an understanding of some critical aspects experienced by employees, as well as offering an interesting lens of analysis for future empirical research related to the participation of these elements in management activities.

Managers; Metaphors; Non-humans; Post-Humanism; Technologies


Escola de Administração da Universidade Federal da Bahia Av. Reitor Miguel Calmon, s/n 3o. sala 29, 41110-903 Salvador-BA Brasil, Tel.: (55 71) 3283-7344, Fax.:(55 71) 3283-7667 - Salvador - BA - Brazil
E-mail: revistaoes@ufba.br