Abstract
It introduces the etnomethodology as a suitable concept for reading research, specially in reference of the superhero comic book genre. It discusses on Harold Garfinkel etnomethodology’s key concepts, aim to use them in the study and understanding of the comic book reader. As results, it shows the description of information’s ownership and knowledge gathering as part of the stablished relations by the reader when reading comic books and the use of gathered information by means of this reading into their own lives.
Key Words:
Comic books; Readers; Etnomethodology; Knowledge gathering