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The cultural crisis of attention: mechanical repetition and image shock

Abstract

We elaborate reflections about the contemporary regime of attention and some of its main social conditionings. We focus on discussing attention in mechanical repetition and image shock systems, which we highlight as the basic axes of the study of sensory experience to technical influence. First, we emphasize the influence of machinery development and the rationalization of work on the perceptual activity of the worker in the context of the historical developments of the industrial revolution. Then we examine the perception structure under the perspective of imaging machine development and its products. In this context, we found accelerated repetition and distraction as two modalities of social behavior circumscribed in the problems related to attention.

Keywords:
perception; attention; modernity

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