Acessibilidade / Reportar erro

Governança e pensamento estratégico: uma crítica a Michael Porter

In this essay, the author analyses, or more precisely deconstructs, the essence of thinking about “strategy” and the overall governance of organizations predominating the current academic management scene. By drawing on a simultaneously historical, heuristic, epistemological and methodological reading of the dominant work and system on this subject, which he refers to as “porterism”, the author presents a resolutely critical review of the full range of theories of managerial “strategy” as well as those of the most notable author in the field, namely, Michael Porter.

Michael Porter; porterism; strategy; competitiveness; competitive advantage


Fundação Getulio Vargas, Escola de Administração de Empresas de S.Paulo Av 9 de Julho, 2029, 01313-902 S. Paulo - SP Brasil, Tel.: (55 11) 3799-7999, Fax: (55 11) 3799-7871 - São Paulo - SP - Brazil
E-mail: rae@fgv.br