As societal needs for communications increase and relations between market agents become more and more complex, planning of new products and services in the telecommunications sector requires the adoption of paradigms tuned to the new scenario. The orientation that traditionally framed project conception in this sector now expands from a techno-economical focus to one that includes the socio-cultural and political-regulatory dimensions. The present article discusses the role that a holistic paradigm, characterized by a systemic approach and a pluralist vision, plays in the conception and viability analysis of innovative telecommunication projects, comprising both the socio-technical and the techno-economical views. The reflection undertaken here aims to point out the importance that systems thinking, allied to multiple perspectives qualitative approaches, exerts in a context of ex ante analysis of projects of this nature.
Systemic thinking; planning; telecommunication projects
