Abstract
Objectives:
Describe and explore the care and impact of the aesthetic appearance of a group of elderly women.
Method:
Exploratory and descriptive study, of a qualitative nature, carried out through a sociodemographic questionnaire and a semi-structured interview, with 11 elderly women, participants in a social group. What emerged from the speeches composed the material for thematic content analysis.
Results:
The extraction in thematic units allowed the elaboration of two categories that intertwine and complement each other: Feeling good is the key word and Care for appearance.
Conclusion:
in the participants’ perceptions, care and appearance is related to body, facial and capillary aesthetics, generating self-esteem, satisfaction, happiness, freedom, psychological well-being and social well-being and was conceived as an effective means of family, social, and professional integration, motivating them to face the existential vicissitudes. This finding is in line with the expression of freedom, dialogue, self-determination and self-knowledge, recognition and social insertion.
Keywords
Womem´s Health; Aesthetic; Freedom; Elderly Women