Item |
Measure |
Source |
|
Emotional support (social support) |
|
ES1 |
When I am faced with difficulties, some people on Weibo are on my side. |
(Liang et al., 2011Liang, T., Ho, Y., Li, Y., & Turban, E. (2011). What drives social commerce: the role of social support and relationship quality. International Journal of Electronic Commerce, 16(2), 69-90.) |
ES2 |
When I am faced with difficulties, some people on Weibo comfort and encourage me. |
ES3 |
When I am faced with difficulties, some people on Weibo listen to me talk about my private feelings. |
ES4 |
When I am faced with difficulties, some people on Weibo express interest and concern in my well-being |
|
Information support (social support) |
|
IS5 |
On Weibo, some people offer suggestions when I need help. |
(Liang et al., 2011Liang, T., Ho, Y., Li, Y., & Turban, E. (2011). What drives social commerce: the role of social support and relationship quality. International Journal of Electronic Commerce, 16(2), 69-90.) |
IS6 |
When I encounter a problem, some people on Weibo give me information to help me overcome the problem. |
IS7 |
When I am faced with difficulties, some people on Weibo help me to discover the cause and provide me with suggestions. |
|
Perceived usefulness |
|
PU1 |
The method of obtaining useful shopping information through Weibo is efficient. |
(Sharma & Crossler, 2014Sharma, S., & Crossler, R. E. (2014). Disclosing too much? Situational factors affecting information disclosure in social commerce environment. Electronic Commerce Research and Applications, 13(5), 305-319. doi: 10.1016/j.elerap.2014.06.007 https://doi.org/10.1016/j.elerap.2014.06...
) |
PU2 |
The method of obtaining useful shopping information through Weibo is easy. |
PU3 |
The method of obtaining useful shopping information through Weibo is convenient. |
|
Trust |
|
TR1 |
I think that the product recommendations on this social commerce site are credible. |
(Hsiao et al., 2010Hsiao, K. L., Lin, J. C. C., Wang, X. Y., Lu, H. P., & Yu, H. (2010). Antecedents and consequences of trust in online product recommendations. Online Information Review, 34(6), 935-953.) |
TR2 |
I trust the product recommendations on this social commerce site. |
TR3 |
I believe that the product recommendations on this social commerce site are trustworthy. |
|
Subjective norms |
|
SN1 |
My friends encouraged me to use Weibo. |
(Dholakia, Bagozzi, & Pearo, 2004Dholakia, U. M., Bagozzi, R. P., & Pearo, L. K. (2004). A social influence model of consumer participation in network- and small-group-based virtual communities. International Journal of Research in Marketing, 21(3), 241-263.) |
SN2 |
My colleagues encouraged me to use Weibo. |
SN3 |
People around me encouraged me to use Weibo. |
|
Social commerce intention |
|
SCI1 |
I consider the shopping experiences of my friends on Weibo when I want to shop. |
(Hajli, 2014aHajli, M. N. (2014a). The role of social support on relationship quality and social commerce. Technological Forecasting and Social Change, 87, 17-27. doi: 10.1016/j.techfore.2014.05.012 https://doi.org/10.1016/j.techfore.2014....
) |
SCI2 |
I ask my friends on Weibo to provide me with their suggestions before I go shopping. |
SCI3 |
I am willing to buy products recommended by my friends on Weibo. |
SCI4 |
I will consider shopping via Weibo when I want to shop. |