Evaluating principles for university library promoting culture, art and knowledge beyond books collection

Maia, Marcos Felipe Gonçalves; Guerra, Maria das Graças Gonçalves Vieira

doi:10.20396/rdbci.v18i0.8659641/22531

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RDBCI: Revista Digital de Biblioteconomia e Ciência da Informação

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ARTICLE • RDBCI : Rev. Digit. Bibl. e Cienc. Inf. 18 • 2020 • https://doi.org/10.20396/rdbci.v18i0.8659641/22531 copy

Evaluating principles for university library promoting culture, art and knowledge beyond books collection

Authorship SCIMAGO INSTITUTIONS RANKINGS

ABSTRACT

This paper is about the evaluation of the university library in the context of the National Higher Education Evaluation System (SINAES, in Portuguese) in Brazil. It aims to propose a set of evaluating principles for the university library which goes beyond the simple verification and updating of collections. For methodology, it relies on documentary and bibliographic research with inputs from the study of users and from the experience of university extension accomplished in Universidade Federal do Tocantins. As a result, it presents a six-steps model: 1) global view; 2) continuous evaluation of the processes; 3) continuous improvement 4) identification of the needs of the interactors; 5) definition of products and services; and 6) marketing. It concludes by reinforcing this model so that university libraries are evaluated as having the best quality and not as simple deposits of books.

KEYWORDS:
Library administration; Evaluation methods; Extensive education; SINAES

Proposed Model		Type of Evaluation	Elements	How to measure?
1) Overview		Qualitative	The history of IFES, its IDP, its vision and values, use of the SWOT matrix or other strategic assessment.	Are UL's actions planned in the IDP? Or are they done sporadically?
2) Continuous assessment of processes		Quantitative and Qualitative	User satisfaction; updating the collection; modernizing technologies and space. Close relationship with campus management and/or higher collegiate bodies.	How often are the administrative, technical, cultural and pedagogical processes constantly reviewed?
3) Continuous improvement		Quantitative and Qualitative	Performance of the improvement plan based on the SINAES guidelines. User studies, participation in meetings of the IDP and higher collegiate bodies. Box of suggestions and interactions in social networks. Thinning out of the collection and hybrid documents. Social impact.	What actions have been taken that have effectively promoted improvement since the last global assessment? Do the "improvements" impact on the daily practices of students, technicians and teachers?
4) Identification of inter-agent needs		Qualitative	Estudos estatísticos, entrevistas, interação em redes sociais, caixa de sugestões, ouvidoria e feedback constante.	How often are user studies conducted? How were inferences and data readings made? Is the sample significant?
5) Definition of products and services		Quantitative and Qualitative	Estudos de usuários, se possível com entrevistas. Grupos focais ou sensemaking podem ser	Os produtos e serviços são construídos ouvida a comunidade? Ou
			utilizados.	explicitados somente por bibliotecários ou outros gestores?
6)	Marketing	Qualitative	Use of marketing tools, social network campaigns, cultural activities, extension projects/programs. Book donation, construction of refrigerators throughout campus and city.	What strategies are used? Is the media using the most suitable? What is the level of impact, of audience? Do you receive feedback?

Universidade Estadual de Campinas Rua Sérgio Buarque de Holanda, 421 - 1º andar Biblioteca Central César Lattes - Cidade Universitária Zeferino Vaz - CEP: 13083-859 , Tel: +55 19 3521-6729 - Campinas - SP - Brazil
E-mail: rdbci@unicamp.br

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