Abstract
The aim of this paper is to understand the role of social media networks in political polarization. From the viewpoint of the social shaping of technology, it develops a sociological and historical analysis of on-line sociability in a context defined by individualized use of connective devices. The 2013 demonstrations are taken as the turning point after which political disputes began to unfold through a moral grammar. The article analyses how the concentration of internet use on a few platforms has altered communications previously mediated between people in different contexts, unifying them in a way that accentuates binary oppositions and the shaping of polarized consensuses.
Keywords
Demonstrations of June; political polarization; internet; digital social networks and moral disputes