Care is considered an immeasurable social benefit whose meaning is tied to life itself. It constitutes an action that seeks the maintenance and promotion of health. The nurse, as an active professional and social environment transformer, includes care as an essential element of professional practice. The objective of this reflection is to discuss one health promotion strategy - the development of personal abilities/attitudes - as a possibility for nursing care in improving the health of paroaras. It points out contextual aspects of care, focusing on education. It adopts the personal behaviors towards promotion as a starting point, highlighting anthropological challenges in the socio-cultural context of the Amazon. It evidences the need to develop personal skills as one of strategies that can contribute to individual and collective care and the principle of reinforcing community action, an essential element for nursing care for paroaras.
Health promotion; Nursing; Transcultural nursing; Health education