Abstract
We seek in this article to reconstruct a brief sociological biography of Andy Warhol, pop art icon. Our objective is to identify in his trajectory a performative dimension of objectivation as subject in the field of the North American artist. Warhol transformed an original procedure - silkscreen - into a work of art. If, on the one hand, Andy found a specific way of stylizing photographs, on the other he found a way to legitimize the reproducibility of works of art for market purposes, that is, he transformed his works of art into mass-produced goods. Nevertheless, Warhol in his cinematographic works developed a perspective of genre from its serigraph aesthetic that we are interested to emphasize.
Andy Warhol; World of Art; Sociology of Art; Arthur C. Danto; Underground Cinema