Logomarca do periódico: BAR - Brazilian Administration Review

Open-access BAR - Brazilian Administration Review

Publication of: ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração
Area: Ciências Sociais Aplicadas
ISSN online version: 1807-7692
Creative Common - by 4.0

Table of contents

BAR - Brazilian Administration Review, Volume: 23, Issue: 3, Published: 2026

BAR - Brazilian Administration Review, Volume: 23, Issue: 3, Published: 2026

Document list
Documents
Research Article
Eco-innovation vs. Classical Innovation Strategic Orientation: A Comparative Analysis of Their Impacts on Environmental and Operational Performance Paula, Fábio de Oliveira Borini, Felipe Mendes Bernardes, Roberto Carlos

Abstract in English:

ABSTRACT Objective: This study examines how a classical innovation strategic orientation (CISO) and an eco-innovation strategic orientation (EISO) are associated with environmental and operational performance (EOP) under an integrated SCP-RBV-Dynamic Capabilities lens. Methods: The study surveyed 844 firms across five countries and applied structural equation modelling with bias-corrected bootstrap to assess the direct effects of both strategic orientations on EOP and the mediation of eco-innovation implementation in these relationships. Results: We found that CISO and EISO have comparable associations with EOP. These associations appear both directly and indirectly through eco-innovation implementation in different ways, reinforcing that firms can achieve EOP improvements without exclusively adopting an eco-innovation-driven strategy. Conclusions: While EISO is usually more tied to environmentally sustainable outcomes, CISO can also be associated with EOP. Similar EOP outcomes may emerge from different dominant explanatory mechanisms: an externally induced, eco-innovation-mediated route for EISO, and an internally driven, capability-based direct route for CISO. By bridging innovation strategy and sustainability, this research contributes to the discussion on how firms can leverage different innovation approaches to enhance EOP.
Research Article
The Role of Value Co-Creation in Social Entrepreneurship: A Systematic Literature Review Czrnhak, Thomás Schmidt1, Serje Nunes, Moema Pereira Nodari, Cristine Hermann

Abstract in English:

ABSTRACT Objective: this paper proposes a theoretical framework based on a systematic literature review of applications of value co-creation in social entrepreneurship. Methods: following the PRISMA Protocol, 62 papers published between January 1, 2015, and January 5, 2026, were retrieved from Scopus- and Web of Science-indexed journals addressing both topics. Keyword co-occurrence through VOSViewer (v.1.6.20) mapped thematic clusters to minimize author bias, while providing pathways for abductive content analysis. Results: the findings suggest that value co-creation begins through collaborative sources and evolves to entrepreneurs’ actions and possessions that promote value co-creation mechanisms, resulting in value-in-social-context and organizational viability, creating a feedback cycle. Social entrepreneurs, beneficiaries, and stakeholders can co-create benefits such as communitarian development, SDGs, regional sustainability, social well-being, resourceness, responsiveness, context reshaping, organizational growth, and social and economic performance. Conclusions: the framework guides further research, operationalizes co-creation for social missions in challenging institutional contexts.
Interview
The Return of Meaning and Values: A Conversation with Roy Suddaby on Institutional Theory, History, and Change Suddaby, Roy Carvalho, Patricia Ayumi Hodge Viana de Barboza, Renata Andreoni

Abstract in English:

ABSTRACT This interview presents Professor Roy Suddaby’s reflections on history, values, and the future of institutional theory. He discusses the evolution of institutional work, the use of historical analysis, and the renewed attention to meaning and values in the study of institutions. The conversation addresses the challenges of theoretical dominance, the emergence of new ideas, and the role of collective memory in understanding institutional continuity and change.
Thinking Outside the Box
Structural Equation Modeling: Is it Still Worth Learning? Bido, Diógenes de Souza Souza, Cesar Alexandre

Abstract in English:

ABSTRACT Objective: this article aims to exemplify critical reading, rereading, and estimation of an alternative model using the summary data and covariance-based structural equation modeling (CB-SEM). Methods: we selected an article from a highly ranked journal that confirmed the importance of three out of eight antecedents of team performance. We then reanalyzed the article in three steps. Results: in step 1, we identified relationships that were not tested, or that were not significant, possibly due to multicollinearity (VIF > 3). In step 2, the correlation matrix indicated a discriminant validity issue and values that should have confirmed all hypotheses. In step 3, an alternative model was tested using CB-SEM and confirmed all hypotheses, with one of them as an indirect effect. Conclusions: structural equation modeling (SEM) is not just a statistical method for analyzing covariance structures. It is also a way of thinking about research and theory-building that involves abstract concepts and the imagination of ways to operationalize these constructs so that empirical research becomes possible.
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E-mail: bar@anpad.org.br
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